A wide range of tourism products, events and promotional programmes are being prepared for the fourth quarter of 2026 to maintain Quang Ninh’s appeal as a destination in the final months of the year and help achieve its tourism growth targets for 2026.
As the autumn-winter tourism season gets underway, Quang Ninh is set to host a series of distinctive cultural activities. A highlight is the “Meditative Autumn Colors 2026 ” festival, offering a diverse range of cultural, spiritual and artistic experiences in the World Heritage Site. Alongside activities in Yen Tu, the tourism sector is also launching a heritage-linking journey entitled “Ha Long Bay – Yen Tu Heritage Passport”.
The programme connects tourism products and destinations associated with Ha Long Bay, a World Natural Heritage Site; the Yen Tu – Vinh Nghiem – Con Son, Kiep Bac Complex of Monuments and Landscapes, a World Cultural Heritage Site; the Bach Dang historical site; Quang Ninh Museum; and traditional craft villages. Through this interconnected journey, visitors can experience the distinctive cultural values of Quang Ninh and the wider heritage region, while enjoying vouchers for culinary experiences, OCOP products and special offers at tourist attractions.
Meanwhile, the “Quang Ninh – Festival Destination” programme will connect tourism products with a series of cultural, artistic and sporting events, as well as light shows. This combination of tourism offerings and major events is expected to give visitors more reasons to choose Quang Ninh, while stimulating demand for accommodation, entertainment and shopping and encouraging longer stays.
The fourth quarter of 2026 is also expected to be a vibrant period, with a wide range of cultural, sporting, tourism and culinary activities. These include the Quang Ninh – Vietnam – Guangxi, China Cultural, Artistic, Tourism and Culinary Programme, featuring the 2026 Quang Ninh – Guangxi art exchange, tourism and trade exhibition booths, and a culinary space. The Quang Ninh Culinary Festival 2026 is a much-anticipated event, providing a platform to promote, showcase and honour distinctive culinary products from hotels, restaurants, tourist attractions and localities across the city to residents and domestic and international visitors.
The year-end period will also see a series of prestigious sporting events held in Quang Ninh, including the Halong Bay Heritage Marathon and the Global Gate Halong ESG++ Marathon 2026, alongside eagerly anticipated artistic programmes and festivals such as the special Countdown art programme welcoming 2027, the Binh Lieu Then Festival, and the “Autumn Colours of Quang Ninh 2026” Regional Specialities Exhibition.
Domestic and international famtrips and presstrips will also be organised, bringing tour operators, airlines, media organisations, journalists and KOLs to survey and experience tourism products and connect with localities and tourism businesses.
With the message “Quang Ninh Tourism – Safe, Friendly, Attractive and Professional,” the tourism sector is targeting 23 million visitor arrivals and tourism revenue of more than VND 70 trillion in 2026. More importantly, it aims to improve the quality of tourism development, extend visitors’ stays, increase tourist spending and enhance destination quality, thereby laying a foundation for a sustainable and competitive tourism industry that makes an increasingly significant contribution to the city’s economic growth.
By Hoang Quynh
