The General Department of Tourism has launched the Tourism Stimulation Program for 2013 to further tap foreign and home markets.
The Tourism Stimulation Program for 2013 targets to cater for 7 million of foreign visitors and 35 million of domestic visitors.
Domestic tourism services will be boosted in the country’s major holidays and festivals.
Meanwhile, live tourism promotion campaigns will be held in the peak season and tour discount sales will be offered in the off season.
The program is expected to see the participation of a large number of transport enterprises, airlines, travel agents, hotels and restaurants in an effort to reduce tour costs in Viet Nam to a level equaling to that of regional countries, thus improving the country’s tourism industry’s competitiveness and stimulating both inbound and outbound tourism.
According to the General Department of Tourism, over 570,000 foreign tourists arrived in Viet Nam in February, down 11.2% against the previous month and posting a year-on-year decline of 18.3%.
Source: VGP News
