Ministry of Culture, Sports and Tourism has recently approved the national tourism promotion program 2011.
Under this program, the implementation of the four main projects is focused, namely: promoting the propagation and promotion activities, especially tourism promotion at national and international scale; enhancing the introduction about regional and local tourism products; strengthening market research, and building capacity for officials who are working in tourism promotion.
Tourists visit Ha Long Bay. Photo: PH
In addition, some key contents of tourism industry in the near future are also mentioned in the program, such as: pilot research on designing promotional gifts, preparation of art performances offering tourists visiting Quang Ninh and Ha Noi; and welcoming filming crews and international reporters.
HNM