About 100 famous tiktokers promote Quang Ninh tourism

About 100 famous tiktokers from Vietnam, Japan, ROK, Australia and European countries visited Quang Ninh between December 10 and 11 to discover indigenous cultures and beautiful landscapes.

As part of the tourism promoting campaign initiated by the Vietnam Tourism Association and Tiktok Vietnam, a delegation of about 100 famous tiktokers from Vietnam, Japan, ROK, Australia and European countries went on a tour of Quang Ninh province.

They took a cruise around the world heritage site of Ha Long Bay and enjoyed local specialities during the first day, and discovered long-lasting cultural values and natural beauty in the complex of Yen Tu monuments and landscapes.

It is estimated that Tiktok clips made by those famous tiktokers during their trip to Quang Ninh will attract about 150 million views, contributing to promoting the province's tourism sector.

Tik Tok is a video-sharing social networking service, which is owned by ByteDance. Tik Tok allows users to create short video clips doing voice overs to famous TV series or movie lines, or re-creating short dance sequences to music in the background. Just like it’s counterparts, Tik Tok allows users to build their profile, by gaining views and followers. It can be downloaded via the Apple App store, Google Play and also available on Amazon appstore. 

Because of its highly personalized nature, and ability to deliver bite-sized information in video clips, users are increasingly gravitating towards TikTok to learn, discover, and even shop. In fact, 40% of Gen Z are using TikTok for search over Google. This demonstrates how the demands of the modern user are changing as short, visual content becomes preferential.